Weekly outreach goals that survive busy delivery weeks.
Every freelancer knows the failure mode: outreach happens when client work is quiet, which means it never compounds. Goals fixes the cadence — set a weekly target once, and Orty tracks progress automatically against your actual activity.
How it works
- Set it once — pick a weekly target in the Profile tab: leads scored, pitches sent, or bookings — whatever number honestly predicts income for you.
- It tracks itself — every rating, draft, and logged outcome updates progress. No manual tick-boxes, no separate habit app.
- Mondays reset — a fresh week, a quiet progress nudge. Miss a week and the streak restarts without shame theater — the next week starts anyway.
Why weekly, not daily
Daily streaks punish the delivery crunch that defines freelance life — three render-overnight days and the streak dies, taking motivation with it. A weekly target absorbs crunch weeks and still enforces the only thing that compounds: showing up every week, roughly ten scored prospects and three pitches at a time.
Goals + the rest of the loop
Goals sit on top of the machinery: Rate scores candidates fast enough that hitting the number takes minutes, the CRM logs everything automatically, and Diagnostics reviews whether the activity is converting. The goal just keeps the flywheel spinning on schedule.